Jan 15, 2014
I will be the first to admit: this stuff is hard. Between interactions,doing the majority of anything and everything HH, while trying maintain a real life and some degree of sanity, I am burnt out.
I still have trouble being real with you guys at times,not because the truth is hard, but because it can be de-motivating.A lot of what we do is based around making you inspired and for lack of a better word, "hungry" to do and be more. There is a lot of stuff that I feel like if I shared with you guys, would make you feel quite the opposite.
This has been a very rough ride, and you guys get to see some , but not all of what goes into making it work. The people we deal with,situations, they are too crazy to note on the internet at times (without a book deal at least), and I have a habit of editing out all of the craze so that you guys are able to focus on what matters more : yourselves.
I must say however,the majority of people that do help out and are eager to hear more is always a ton more than expected, and I am on the fence about so much, including how far to go with both HH and what we do in the background.Most people share their process for the sake of vanity or possible notoritety, that isn't really what we're about here, at the end of the day, you guys are really supposed to pursue your own goals and have some nice product that makes you feel good about doing that.
With the previous statement, I can say with confidence that I dropped the ball in that aspect.My focus was on dealing with hardship and ultimately myself so that we could do more of what you love in a more consistent manner.It was a bit of prodding and gouging (the physical one, not the one your favorite retailers do to you daily) that made this post come about.It is a lot like the previous post, but without the fluff: JUST REAL SPIT.
So, to not ramble on,last year was tough.I needed some time off.I was just not feeling anyone I dealt with or any of the situations we were running into.It was just a bunch of not fun to deal with people and their issues becoming our own.Not fun and definitely not conducive to anything worthwhile.
The decision to take time off gave me a lot more insight than I expected and also a degree of discipline coupled with respect for what it is we are trying to do.
There aren't a lot of people that really go out of their way to show love to HH just yet,and that's fine.The people that do are loved and appreciated.Real fans matter more than fake friends,bandwagoners,and "business partners".There is not really more I can say that will sum it up better than this sentence: WE ARE AWARE OF WHAT MATTERS.It's not random designers trying to come up, people that want 5 figures for advertisements, or kids that want gear based on what their favorite athlete or celebrity is wearing.It's not them.We are not them...we are not them... remember that.
To the people that rock with us.Cop stickers, write emails, or offer any kind of support.You guys are the ONLY reason I do this.It's not to pay a carnote, because my other business endeavors didn't work out, or because I want any sort of fame or recognition...it's because of ya'll...you are all that matters and as always "it doesn't work without you" , it all stops.
That being said, there is gear, there are concepts, lots of stuff as always. It isn't important at the moment that any and everyone rock with us or mess with HH, it's about the people that want more.Those are the ones we want.If you want more for yourself and the world around you.You are hungry.If you are not, there are other brands you can wear...TONS...so please feel free.
Work is coming, lots of it.Hardship is abundant and will be for a time to come.So, to the fans that inspire ME to keep going.This is for you from me: THANK YOU.I will try to honor every dollar,tweet,instagram photo, or hashtag you put out there trying to raise HH to the next level.It's not something that can happen alone, so for every fan,friend, or moment you give us,know that is the reason we have made it this far and will continue to.
There may be a moment where I ask for more help from you.If and when that moment comes, give all you can and we'll give all we can to make it work.That is a bit cryptic, but it has to be, at least for now.Much love and get on the mailing list.Here's to 2014 and beyond. -h_h-
