Feb 11, 2014
One day at a time.I'm learning that isn't just a saying,but a credo one would be wise not to ignore.
Looking at what's in front of us, I can now see that there was a large fallacy embedded in the way that we do work.It has to be perfect.Not just perfect, but everything we do has to be seamless and speak to both the brand and consumer in such a way that doesn't account for things such as error.
Now that may seem like a good thing,and in a sense, it is: if you're a robot.But alas, we're not, we are so much more.
In exploring the composition of earlier pieces.I never really saw the line between brand and person as clearly as I do now.There was a time when we would argue over colors or integration of certain elements so strongly that they became the center of the piece.
If you looked closely, you could see a struggle inside of every garment.A need to be the best.This can't suck.Once again, that sounds great, and is in it's own way, but it's also quite the opposite as well.Almost deadly.
You see, the thing about everything that I love about HH comes from a place of "this is how we feel".If you take time to digest that, you'll realize feelings,just as people, are not perfect.There is no right or wrong way to clearly do anything.Whether it's life or pantones, choices are made, and they culminate in a result,however final that may seem, it rarely is..unless you make it so.
Now that I've rambled on about that.I can tell you the heart of what I'm sharing.I didn't allow myself to feel or make as many choices or liberties as I once had.It all kind of became uncertainties,failures,and yielded a resulting lack of anything...good or bad.It all became nothing for a while.
Gearing up for the spring, there is a renewed sense of vigor and feeling.It's okay to feel.It's alright to share,communicate,emote,...you're human,it's in the name.So be human.Commit to that much.Then the rest will come together.
Listening to those words creates excitement.The refinement and vision we have is now allowed to develop further and bear fruits that now come closer to resembling the original feelings behind the brand.Fancy talk aside, I'm excited for what's next.
It seems you as the fans have been left out of the fight for far too long.So look for opportunities to take your hunger further and interact in unique ways that leaving a last sense of not only what the people behind the brand and it's message are, but also who you are and how you relate to us.This isn't just cotton and vectors, it's all of you.Now it's time to see that.
With all this, expect some super fun stuff sooner than later, and stay on the mailing list.The most common way to miss something is to avoid the fan page and mailing list...and you guys know all too well, once it's gone..it usually doesn't come back...at least not in the way you expected...take that last line as far as you want.
Try Hard, Never Settle,Stay Hungry -h_h-